An LED-screen campaign for Jungang Zhuhai Automobile at the Hong Kong–Zhuhai–Macao Bridge road port.
ClientJungang Zhuhai Automobile
CampaignBridge Port LED Screen Advertising
MarketMacao · Zhuhai
MediaRoad-port digital advertising
Campaign Overview
The campaign placed Jungang Zhuhai Automobile creative within the road-port environment of the Hong Kong–Zhuhai–Macao Bridge crossing.
The placement provided a prominent digital presence for travelers moving between the Macao and Zhuhai sides of the port.
Media Approach
A large-format LED screen delivered the campaign message in a cross-border transport setting where arriving and departing passengers pass through controlled circulation routes.
